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How to Become an Adidas Product Tester, Get Free Sneakers and More: Everything You Need to Know

Product testers can receive shoes and apparel.
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A model wears Adidas’ Essentials logo hoodie; Adidas’ Ultraboost Light running shoes.
Courtesy of Adidas

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If you’re looking for a way to test out Adidas‘ latest items — including some that have yet to be released — look no further than the Adidas product testing program.

Through its current program, which was launched in 2015, the Three Stripes sends shoes and other gear to selected individuals to test out for a period of time. After trying out the wares for a few weeks, product testers will mail them back to the company and let Adidas know what they think. 

If this sounds like something you may interested in, read on for more information on the Adidas product testing program.

What is the Adidas Product Testing Program?

Adidas’ product testing program allows individuals to test Adidas footwear and clothing in order to provide the brand with honest feedback. This feedback helps the brand to fine-tune its products to meet customers’ needs. The tested pieces are intended to be worn for various athletic activities and testers are strictly required to send them back to Adidas at the end of their testing period.   

How to Apply for the Adidas Product Testing Program

Product testers must meet a minimum set of requirements, including:

  • Living in the United States or parts of Europe
  • Internet access and a valid email address
  • Read and write in English or German
  • Age 18 years old or older
  • Provide body measurements
  • Not test any competitor products
  • Not share information related to products being tested via social media, personal messaging or other forms of communication

If you meet those requirements, apply online now at producttesting.adidas.com. Applicants must fill out a short survey with information including preferred sizing, what sports they participate in and demographics. The straightforward survey will also ask what shoe type you’re interested in trying out. You can choose from or check all of the following: classic, fashion, high cut, elegant, velcro, slip-on, boots and slides. 

How the Adidas Product Testing Program Works

If you are selected for the Adidas product testing program, you will receive an email inviting you to participate. Those who are chosen to participate will receive complimentary test gear based on their survey answers with instructions on how long to wear the product or the amount of mileage. After wearing the gear for the required period, testers will mail back the product (Adidas will pay for shipping) for evaluation by the company. During the testing period, participants are asked to keep detailed logs of their activity, as they will be asked to complete a short survey at the end.

What Are Adidas’ Requirements for Testing Shoes and Clothing?

Adidas product testers are required to complete a testing checklist, specifying if they want to test footwear, clothing or both — as well as their gender. For apparel, testers must enter their sizing for tops and bottoms, as well as hip, chest, waist and thigh measurements. For footwear, testers must submit their shoe sizes and foot width. Up to five categories of interest can then be selected from American football, baseball, basketball, golf, Adidas Originals, outdoor, swimming and wrestling — which must then be specified with information including training types, positions, performance levels and how often testers train.

What Happens After You Are Accepted to Be An Adidas Product Tester?

Those who participate in Adidas product testing will be asked to provide feedback through questionnaires and even potential in-person interviews. Testers must not wear their testing products in locations where people are familiar with Adidas’ product promotions or sportswear sales — including footwear, fashion and sporting events, as well as footwear and apparel stores — and cannot post about testing products on any social media platforms in any way. If you don’t adhere to these stipulations, Adidas is also allowed to terminate testers’ testing projects and agreements at any time. 

Does Adidas Pay Product Testers?

In short, no. While some companies pay those who test out their products, Adidas does not pay its product testers. In a disclaimer on its product testing website, the brand notes that testers are not compensated financially. Despite some users on social media falsely stating they were paid to test products, the brand’s statement emphasizes that the claims are unsupported. Within its terms and conditions, Adidas specifies that testers can withdraw from testing at any point, as well.

Before you can move on to apply, a pop-up statement will appear that reads: “Please note: adidas does not pay money to its wear testers. Some people on social media are claiming to have been financially compensated to be wear testers for adidas. These claims are false and not sponsored or endorsed by adidas.”

The perk of the program is that testers get the chance to try out new products before anyone else and share their opinions, which may help improve the product before being launched. This role is invaluable to the brand as it helps to ensure its product is up to customers’ standards.

What Personal Information Does Adidas Need From Product Testers?

The brand only asks for basic information. At the end of its product testing application online, Adidas requires all applicants to submit their first and last name, home address, e-mail address, phone number and birthday. Users must also note their body height, as well as if they are an Adidas employee.

Test out a few Adidas pairs ahead of time for size and fit now, like these iconic pairs from the Three Stripes brand.

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To Buy: Adidas Stan Smith, $80.

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To Buy: Adidas Superstar, $85.

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To Buy: Adidas Ultraboost 20, $180.

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Fiona O'Keeffe, Team USA, FN, Footwear News, March 2024, cover, magazine, magazine cover, print media
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