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Bombas Challenges Generational Barriers With New Friday Slide Campaign

Bombas has unveiled its new summer campaign celebrating the release of its first indoor/outdoor EVA shoe, the Friday Slide. The campaign takes inspiration from the “summer Friday” aesthetic, popularized by Millennials and Gen Z, featuring a diverse range of models to challenge generational barriers.

The Friday Slides will be available starting April 16. See photos of the campaign below.

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